Podcast Ranking: How To Climb The Ranks!
May 30, 2023
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So, you’ve started creating podcasts, pulling in interesting guests, and have been chatting up a storm. Now you want more people to listen in and
Rayne
You Don’t Need Referrals… You Need Brand Evangelism!
May 19, 2023
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No matter how much money, time, and resources you commit to a marketing or advertising campaign, you will never earn the same amount of trust
A Quick Guide To Business Risk Management
May 17, 2023
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There are few things scarier than going all-in on a new venture. As with anything else, there is always an element of risk to it.
Stimulated, Activated, and Engaged: Secrets Of A Market District
April 25, 2023
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There’s more to creating a successful market district than just throwing down a bunch of vendors in the middle of a busy area. There are
Unstoppable: Business Doesn’t Have A Future
April 12, 2023
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Did we get your attention? Good, because that statement matters. Business doesn’t have a future anymore, it is the future. Exponential Growth If you traveled
Gig Economy: The Rise And The Future
April 4, 2023
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You’ve probably heard the term before, but what exactly is a gig economy, what are the pros and cons, and is it here to stay?
Is Crypto Protected From Inflation?
March 30, 2023
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With currency values falling across the world, many people are looking for a safe place to put their money. Somewhere it will, at the bare
Pricing During A Recession: Increase or Decrease?
March 2, 2023
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There are more than a few things to consider when preparing your business for a recession. With money being tight for many consumers, pricing should
ChatGPT: Everything You Need To Know!
March 1, 2023
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ChatGPT has taken the world by storm and many consider it to be the first successful example of artificial intelligence going mainstream. What Is ChatGPT?
Digital Modernization: Up To $15,000 In Funding!
February 1, 2023
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Dedicated to revolutionizing the way business is done in the province, the Ontario Centre For Innovation (OCI) has developed a program to foster growth and
Recession Marketing: It’s Time To Double Down
January 5, 2023
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We know what you’re thinking: “A marketing agency telling me to spend money on marketing? That’s rich”. Fair, but we aren’t the only ones saying
Customer Loyalty: Treasure, Build, And Inspire It!
January 4, 2023
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Tough times may lay ahead. Even if this wasn’t the case, nurturing the relationships you already have is incredibly important. Customer loyalty can make or
Branding: The Linchpin Of Your Business
December 16, 2022
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Just as you wouldn’t start building a house by picking out the furniture, you can’t expect your business to be successful without building a proper
Marketing Psychology: Building The Desire Path
December 2, 2022
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Marketing is many things, but one part that can’t be understated is psychology. Human behaviour drives so much of our decision-making processes that understanding it
How To Develop Self Confidence And Improve Public Speaking
November 2, 2022
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If you asked people what their number one fear is, getting in front of a crowd for a presentation is sure to pop up more
Social Media Mistakes You Need To Stop Making
November 1, 2022
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I don’t think we need to tell you about the importance of social media. No matter the demographic you’re looking at, there’s a platform that
Types Of Coupons And When To Use Them!
October 6, 2022
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The most popular (and often most effective) form of sales promotion are the various types of coupons your brand can utilize to spur short-term, immediate
Types of Sales Promotions and How They’re Useful!
October 5, 2022
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There are many different tools available in your marketing arsenal, but few are better at generating immediate sales than the different types of sales promotions.
Social Media Posting Guide: Everything You Need To Know (Part 2)
September 5, 2022
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Welcome to our social media posting guide part 2! Don’t let the order confuse you. You can work backwards and read this blog before part
Social Media Posting Guide: Everything You Need To Know (Part 1)
September 5, 2022
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You might have pushed off doing it because it seems like an uncrackable enigma, or maybe you did it for a while, but it never
External Analysis: Avoiding A Business Blindside
September 1, 2022
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You created a consumer profile, followed branding guides, and created an overall solid marketing plan. Then, something outside your business control come along to throw
Internal Analysis: Identifying Specific Gaps
September 1, 2022
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Whether you’re just starting out or have an established business, spending the time to take a hard look in the mirror is essential. An internal
Marketing To Gen X: How To Do It Right
August 15, 2022
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If you want your business to be successful, you’re going to need to know how to talk to people, and we don’t mean spark up
Marketing To Gen Alpha: Preparing For A New Generation
August 12, 2022
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While they’re still too young to be targeted directly, marketing to Gen Alpha is something every brand needs to prepare for. The ones that want
Marketing To Gen Z: Tips For Doing It Right
August 11, 2022
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Whether you call them Generation Z, Gen Z, or Zoomers, marketing to this demographic can be incredibly important. It can also be a little tricky,
Google Phasing Out Cookies : What Does This Means For You?
August 4, 2022
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Google has announced that they are joining the long list of browser phasing out the use of third-party cookies. With chrome holding over 65% of
A New Player Has Entered The Fast Food Breakfast Wars
July 14, 2022
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The breakfast wars: a sensationalized name for a bunch of fast food joints just trying to sell more eggs than the other guy. Okay, it’s
Types of Consumers and How To Sell To Them
July 12, 2022
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Customers are the lifeblood of your business, and they should be your focus from start to finish. You could do everything else perfectly and still
How To Price The Product You’re Bringing To Market
July 7, 2022
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You’ve created a product and are eager to start offering it to your target consumer. However, you’ve got a lot of work ahead of you.
Earned vs. Paid Media: How To Utilize Both
June 16, 2022
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Have you been wondering about earned vs. paid media, what the difference is between them, and how to capture each? Well, wonder no longer. A
